Introducing
As the world becomes more digital, many eCommerce businesses are now accepting cryptocurrencies as a form of payment. This shift helps reduce transaction fees, speed up payments, and make it easier to serve customers across borders. If you're running an online store in 2025, accepting the right cryptocurrencies could give you a big advantage.
In this article, we’ll look at the best cryptocurrencies your eCommerce business should accept in 2025 and why they matter.
Before we dive in, let’s quickly look at why accepting cryptocurrency can benefit your business:
When you are thinking about which cryptocurrencies to accept in your online shop, it is important to look at a few key things:
đź’ˇ Want to understand how blockchain eCommerce compares to traditional eCommerce? Take a look at our previous guide: Blockchain eCommerce vs. Traditional eCommerce.
Now, let’s take a closer look at the top cryptocurrencies that eCommerce businesses should consider in 2025:
Bitcoin is the first cryptocurrency ever created and remains the most well-known and widely used digital currency worldwide. It has the highest market value compared to all other cryptocurrencies.
Even though Bitcoin’s value can go up and down, many people still prefer to use it for payments because it is accepted by most businesses that take crypto. Its popularity makes it a trusted choice among both customers and businesses. However, due to its price volatility, Bitcoin may not be as stable as coins like Tether (see below).Also, the fees and transaction speed can vary depending on network activity. Despite these challenges, Bitcoin is still one of the most accepted and preferred cryptocurrencies for online payments.
Tether, also known as USDT, is one of the most popular cryptocurrencies for accepting payments. It is widely used around the world and is often the first coin businesses choose when they start accepting crypto.
USDT is a stablecoin, meaning its value is tied to the US Dollar. For every USDT in circulation, there is a real US dollar kept in reserve. This means 1 USDT is always equal to 0.99 - 1 USD (this depends on the market on a daily basis).
This makes USDT a safe and stable option for businesses. You don’t have to worry about the price suddenly dropping or rising. It also makes accounting and currency conversion easier, especially for businesses selling to international customers.
Ethereum is the second-largest cryptocurrency after Bitcoin. It is widely used not only for payments but also for smart contracts and other digital services.
.svg){kind=logo}
Many online businesses accept ETH, especially those that deal with digital products, NFTs, or services related to blockchain technology.However, Ethereum transactions can sometimes be expensive because of gas fees. These fees depend on how busy the network is at any given time. Despite this, Ethereum is still a top choice for many modern businesses due to its large user base and strong reputation.
USD Coin, or USDC, is another stablecoin that is tied to the US Dollar. Like Tether, 1 USDC is equal to 1 USD, and it is backed by real reserves. This makes it a stable and reliable choice for businesses.
.png){kind=logo}
Many companies use USDC because it offers the benefits of cryptocurrency (such as fast payments and low fees) while avoiding the risk of large price swings. It is especially useful for businesses that want to keep their finances predictable and easy to manage.USDC is growing in popularity and is supported by many wallets, exchanges, and payment platforms.
To start accepting cryptocurrency payments, you need to start selling on eCommerce platforms that accept crypto from buyers.But there’s a catch to it… eCommerce platforms that accept crypto payments are accepting it in one of the following ways:
1. Many platforms like Shopify or WooCommerce let you install crypto plugins so you can accept digital currencies. These plugins often rely on third-party services such as Binance, Crypto.com, Coinbase, BitPay, etc. (e.g. Shopify cryptocurrency payments)
‍But here’s the catch:‍
To conclude: at first glance this may look simple, but you're actually paying extra, and it’s often not a “plug-and-play” action as promised.
2. Others allow payments via platforms such as Stripe, PayPal, etc., which now support some cryptocurrencies. Sounds easy, right?But there’s more they don’t tell you:
So, if you’re already paying Shopify or WooCommerce a cut, and then PayPal or Stripe take their slice, too, you’re losing more money than you’re making.
No plugins. No middlemen. No hidden fees.
With Astal, all you do is sign up, connect the wallet you want to receive payments in, and you’re good to go. No installing anything. No weird conversion rules. No surprise charges.
You get paid directly. Fast. Simple. Transparent.
Accepting cryptocurrency payments is no longer just something tech people and/or companies do. In 2025, it’s becoming a smart move for all kinds of eCommerce businesses!
Whether you’re selling to customers locally or around the world, crypto gives you more payment flexibility, lower costs, and access to a wider audience.
You can start small—maybe by accepting one or two cryptocurrencies—and then, grow from there. Choose the method that works best for your team. And remember, offering clear instructions to your customers and keeping your payment system simple will go a long way.
If you want to start accepting crypto and connect with customers who are already using it, check out Astal Marketplace. Astal makes it easier for crypto users to discover stores like yours, and it helps you get noticed, receive crypto payments, and build your brand’s presence in the growing world of digital finance. Join the future of eCommerce!
‍
Be among the first to experience a new way to sell online! No hidden fees, no restrictions - just full control over your store and earnings.
Secure your spot today!